On Sunday I was having brunch with some friends who I haven't seen in a while. We were just catching up. One friend asked how my business was going, and then another perked up and asked
'Who do you work with? Are they customers, clients, patients? Have been through some sort of trauma?'
That got me thinking... if he isn't sure, there must be other people out there who don't know either.
So, for the next three days, I'll share three examples of people who I work with, what kind of questions they have and what they are looking for.
p.s. I'm not sure what the term is for people I work with... I do know that it's definitely not 'patients' though.